Creative Leader. Photographer. Designer. Storyteller.

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Mercedes-Benz Stadium Logo

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Mercedes-Benz Stadium Logo

Develop a modern and easily recognizable identity system that showcased the buildings unique architecture while maintaining the premium design aesthetic that is familiar to Mercedes-Benz


An organic brush stroke to forms an abstract mark that subtly pays tribute to the ascending red triangle motif found in the Mercedes-Benz Stadium logo. The mark overlapping the borders of a square canvas or frame symbolizes the collections diversity in featured artists and artistic mediums, breaking the boundaries of what is expected of stadium art.

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Designers:
Tucker Brooks, Britt Davis